Toyota and Mazda agree long-term partnership

Toyota Motor Corporation and Mazda Motor Corporation have entered into a long term partnership which will leverage the resources of both companies to complement and enhance each other’s products and technologies.

The partnership will result in more appealing cars that meet the diverse needs and tastes of customers internationally. A joint committee will now be set up to evaluate how best to utilise each company’s respective strengths.

The committee will encourage broad and meaningful collaboration across a range of fields, including environmental and advanced safety technologies.

Representing Mazda, President and CEO Masamichi Kogai said: “Toyota is a company that has shown steadfast resolve in acting responsibly on global environmental issues and the future of manufacturing as a whole.

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